Data Sharing on Swivel
With Swivel another start-up enters the market to offer its users a common data sharing platform. Other than Scribd Swivel mainly concentrates on statistical data presented in tables and graphs. There are a lot of interactive features available to the user to filter data and to compare it with similar figures from other data sets. All rows and columns can be graphed separately just by clicking on them.
Swivel Geography is a recently launched feature that enables you to map data’s impact in the world. For example, the tool shows you the military spending per country or the percentage of Muslim population per country.
From a marketing and sales perspective point of view Swivel can take on Scribd. Content is free of charge and the website structure and navigation is created as simple as possible to the user’s convenience. The implementation of certain networking features rounds off this website to a perfect whole. Keep going!